
I thrive at the intersection of big-picture strategy and meticulous execution. My experience as a graphic designer, my passion lies in steering the full cycle of creation—transforming the spark of an idea into a living, breathing brand identity with impactful collateral.
The name NataLou holds a deeply personal meaning for me. Rooted in my middle name, Lewis, “NataLou” was a nickname given to me by my mom’s side of the family. After losing my mom unexpectedly in January 2025, I chose to name my website and studio NataLou to honor her memory and the love that shaped who I am. It serves as a daily reminder to bring warmth, authenticity, and heart into everything I create.
Throughout my career, I’ve specialized in navigating the complex healthcare industry, where design must be both highly functional and deeply human. I am extremely comfortable partnering directly with executive leadership, translating high-stakes visions into reality, and delivering world-class creations under tight, fast-moving deadlines. For me, design isn’t a solo sport. I am at my best when collaborating with passionate teams, mentoring emerging design talent, and fostering an environment where great ideas can scale.
When I’m not working, you can usually find me chasing the next outdoor adventure or getting creative at home. I’m absolutely happiest in the mountains—whether I’m skiing down the slopes or just hiking and exploring the trails with my family. I also love to channel my creative side, whether that’s losing myself in a new painting or hanging out in the kitchen, constantly dreaming up and testing out fun new recipes. For me, life is all about staying active, making things, and sharing those happy moments with the people I love most.
Let’s connect to talk about visual storytelling, brand building, and flawless print production.